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Business Sale · Tied to Real Estate

Selling your business? Don’t leave the real estate value behind.

If your company owns or occupies its space, the real estate is one of the largest — and most mishandled — parts of your exit. Real estate is my core work — and a background as an operator and investor is what lets me see exactly how your property ties into the company’s value, so you capture its full worth in the sale instead of a raw number thrown into the deal.

See your business + real estate value →
The gap almost every owner falls into. Business brokers don’t understand real estate. Real estate brokers don’t understand business valuation. So the property gets thrown into the deal at the wrong number, your earnings never get normalized for market rent, and the structure that would have netted you the most is never even on the table. Real estate is my home turf; an operator and investor lens is what lets me bridge to the business side — so nothing gets left on the table.

Three places real estate changes your payout

1
Your earnings are distorted — own the building and there’s no true market rent in your P&L — normalize it and your EBITDA (and multiple-based price) moves
2
The property is its own asset — it can be sold with the business, sold separately to a different buyer pool, or kept — each nets a different total
3
Sale-leaseback at exit — sell the company, keep the building, lease it back to the buyer — collect the sale now and hold an income asset you still own

How it works

1
Value both sides — a grounded range for the business (earnings × multiple, with add-backs) and the real estate
2
Choose the structure — sell together, sell separately, or sale-leaseback — modeled for total net proceeds and tax
3
Go to market, discreetly — position the opportunity to the right buyers and run a confidential process
4
Negotiate & close — hold value through diligence with someone who understands both the company and the property

Start with a confidential value read — free

Tell me about the business (rough revenue/earnings) and whether you own the space. I’ll come back with a grounded value range and the smartest way to structure a sale. Confidential, no obligation.

Justin Crow is a Florida-licensed commercial real estate broker with Mattis Advisors, with private-equity and business-valuation experience. Nothing here is a business appraisal, securities, or investment advice.

Frequently asked

I have a business broker — why add a real estate broker?

Because the two disciplines rarely live in one person. A business broker values the company; a real estate broker values the property; almost no one values how they interact — how owned real estate distorts your earnings, and whether to sell the property with the business, separately, or lease it back. That intersection is where a lot of money is won or lost, and it’s exactly where I work.

What’s your background?

Commercial real estate is my core practice. On top of it, a background as an operator and investor — including private equity — means I can also read your company the way a sophisticated buyer will: earnings, add-backs, multiples, risk. Real estate is what I do; the operating background is what makes me sharper at tying it into your deal.

Should I sell my building with my business or separately?

It depends on the buyer pool and the numbers, and it’s one of the most valuable decisions in the whole deal. Sometimes bundling maximizes a strategic buyer’s offer; often a sale-leaseback (you keep the property and lease it to the buyer) nets you more total value. We model both before you commit.

Is this confidential?

Yes. Business-sale conversations are handled discreetly — nothing is marketed or disclosed without your direction.